Strategic Planning for Multi-Year Investments to Build Competencies

  • January 6, 2017

In order to make the strategic intent happen, a strategic plan roadmap is needed to capture the management team’s thinking about critical elements of moving forward. Often the best place to start is by doing the fundamental SWOT (strengths, weaknesses, opportunities, threats) analysis to get the management team on the same page of the current reality. Next, a review of the va...

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Focused Implementation Makes Strategy Become Real

  • January 6, 2017

The best laid plans will go nowhere without a commitment on the part of the management team to implement them with a structured process that can be followed through with over the planning horizon. This is not rocket science, but requires a process outside of the normal daily or weekly operational meetings with committed focus time quarterly to check in and update the team on th...

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How Apple used Strategic Intent to Dominate its Markets

  • January 31, 2017

Apple is the best example of using a Strategic Intent to guide it to market leadership.   In 1996, they were just a 4% market share player in the PC business. In 2000, Steve Jobs came back as CEO and set the intent for Apple Computer to become great by being “the hub of your digital life”.   He saw the future trends involving the internet, the computing power avai...

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Managing for Innovation – the Source of Customer Delight

  • February 1, 2017

Knowledge workers in today’s tech economy need to be managed such that they can be engines of customer-focused innovation in order for companies to delight their customers. Innovation happens when motivated employees are given clear targets and the freedom to find solutions to problems. According to Frederick Herzberg, motivation comes from giving people challenging work to m...

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Set a Strategic Intent to Start your Planning!

  • February 5, 2017

Strategic intent needs to be the beginning point for strategy development. Once you’ve decided this, then the rest of your strategic planning can be accomplished. As Stephen Covey, who is the author of “7 Habits of Highly Effective People” said, “we should begin with the end in mind.”   Apple is the best example of this approach in the current world. In 1996, the...

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